All Research Research 1 General Economics and Training History of Economic Thought Methodology and Heterodox Approaches Mathematical and Quantitative Methods Microeconomics 17 Macroeconomics and Monetary Economics 25 International Economics 12 Financial Economics 42 Public Economics 11 Health, Education and Welfare 21 Labour and Demographic Economics 15 Law and Economics 4 Industrial Organisation 5 Business Administration and Business Economics 60 Economic History Economic Development and Growth 23 Economic Systems 9 Agricultural and Natural Resource Economics 34 Urban, Rural and Regional Economics 17 Miscellaneous Categories Policy Work

Business Administration and Business Economics

Keyword: S-O-R model × Clear all
1 result
Mirror, mirror on the wall, are we ready for Gen-Z in marketplace? A study of smart retailing technology in Malaysia

Siew Imm Ng · Jo Ann Ho · Xin Jean Lim · Kee Lin Chong · Khairunnisak Latiff ·Young Consumers ·2019

Purpose In this digitalization age, smart technologies are on the cusp of changing all business sector including retailing. Today’s consumers desire to shop in a smart store where the physical products on display are connected to the intern...

Malaysia Attitude PLS-SEM S-O-R model Word-of-mouth Gen-Z Smart retail technology

Advanced Search

Clear all filters